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Category Archives: Self Help & Mindset

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Why You’re Not Making Money Online (Yet)… and How to Flip the Switch

Self Help & MindsetBy Ben PedersenMay 24, 2025Leave a comment

INTRODUCTION: STOP Doing What Everyone Says. Instead, Turn the Tables. You’re not making money online yet because you’re thinking like a buyer, not a builder. Winners don’t get mad at upsells — they model them. Instead of asking “Why are they doing this?” start asking “How can I do this?” Every ad, every funnel is…

What’s a “Tripwire” and Why Not Using One Is Costing You Thousands of Dollars

Self Help & MindsetBy Ben PedersenApril 25, 2025Leave a comment

INTRODUCTION: What’s a “Tripwire” and Why is it Essential to Your Long Term Success? In this article, we dive into why you need a tripwire product in your funnel. A tripwire is a low-cost, high-value product that gets potential customers to buy early, build trust, and move through your sales funnel to bigger offers, helping…

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